What Is Cybersecurity?
Cybersecurity is the process of ensuring the integrity, availability and confidentiality of digital information. It involves multiple strategies, techniques, tools, technologies, practices and services to protect sensitive business data from theft, misuse or unauthorized access.
Maintaining cybersecurity in a constantly evolving threat landscape is difficult for any organization. Traditional reactive approaches, in which resources are devoted to defending against the biggest known threats, are no longer sufficient.
Security-driven innovation is needed to keep pace with the constantly changing risks and attack avenues posed by new technologies and emerging trends, especially for smaller organizations without in-house IT security teams. To evolve effectively, you need to adopt systems that can analyze risk and automate response.
The rise of the internet of things (IoT) has created a wide range of security gaps that could easily be exploited by hackers. This creates a target-rich environment, particularly in sectors such as healthcare and retail that store and transfer large amounts of customer data.
Identity and access management solutions help organizations develop trusted identities and control the flow of data across networks and devices. This is crucial to preventing malicious activity and protecting against network breaches, such as ransomware or injection attacks that compromise the integrity and availability of data.
Cybersecurity also includes end-user education to ensure employees are using the proper security measures. This may involve educating them on good password practices, using 2-factor authentication and other methods to prevent data loss or compromised account access.